Our promise
Every single brush we make is based on the same belief: Horse grooming equipment should not only keep our horses clean, but also their environment - Out of love for our horses 💗
Our sustainable approach
In a small, passionate startup driven by a big vision, we work every day to make the world a better place for people, animals and the environment. Our journey begins with the belief that we must take responsibility. We don't just want to make products, we want to make a positive impact.
The materials we use are carefully selected to be not only high quality, but also sustainable. All our brushes are made from FSC-certified wood. The bristles? They are plant-based and offer an animal-friendly alternative to horsehair and the like that respects animal welfare. We are proud to say that our plastic-free brushes are made in Germany. Not only does this ensure socially fair production, but it also eliminates unnecessarily long transportation routes.
But we are only at the beginning of our exciting journey. With every step we take, we dream of a future where the horse industry is more sustainable and responsible. And we know we cannot do it alone. Together with you, our supporters, we can make this vision a reality. Let us walk hand in hand and create a better future one step at a time!
We're there for you
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Emmi
Foundress
As the Danish half of Cappall, Emmi is responsible for the beautiful images across social media in the shop. She is the head of numbers and drives our sales. Her two geldings, the giant Asterix and the tiny Klaus, are best buddies.
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Anna
Foundress
As the German half of Cappall, Anna manages the online shop and the cooperation with our producers. Her mare Lifestyle has been at her side for over 10 years. They have been living together in Denmark for three years.
Founding story
Every Saturday at around 10 o'clock, Emmi and Anna set off into the Danish woods with their horses. Both horses are dark brown. Both with a little white star on their foreheads. And both with a unique character to fall in love with. As much as Emmi's Asterix and Anna's Lifestyle resemble each other, the two horse lovers agree on the most important things: the galloping tracks can never be long enough and the horse industry definitely needs to be more sustainable and animal-friendly. As proactive power women, they like to take the reins in their own hands and founded Cappall to offer equestrians a future-proof choice when it comes to grooming essentials. Out of love for our horses 💗
Horse grooming kits
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⚡ Save on sets
Hoof brush & hoof pick set
Regular price €34,95Regular priceUnit price / per€38,95Sale price €34,95⚡ Save on sets -
⚡ Save on sets
Basic horse grooming set
Regular price €54,95Regular priceUnit price / per€58,95Sale price €54,95⚡ Save on sets -
⚡ Save on sets
Essential horse grooming kit
Regular price €68,95Regular priceUnit price / per€76,95Sale price €68,95⚡ Save on sets